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Buying chat support software for the first time may be overwhelming, especially with the tedious buying process and the countless product options on the market to choose from.

This guide will walk you through key factors when shopping for the best chat support software for your business.

What is Chat Support Software?

Chat support software is a business program that lets you interact with your customers and offer assistance, at any time.  The program works just like instant messenger, where customers can communicate with you directly, in real-time. With chat software, you can quickly and efficiently provide answers to customer questions,   thus,  helping them make sound purchase decisions.

What are The Advantages of Chat Support Software?

Convenient support to customers: Customers can multitask while surfing online and waiting for the support team to respond. Offering help and solving problems quickly is essential. Did you know 60% of customers don’t like waiting for more than a minute? A live chat system boasts less wait time than a call center. Live chat support teams respond within 23 seconds and solve customers’ problems in 46 seconds.

Increased sales: having an actual person present while customers are buying products or services, especially when they are hesitant or confused, earns your website’s loyalty and trust for a profitable sale. Increase Sales and Conversions with Proactive Live Chat Software

Going for cost-effectiveness: When it comes to business, time is money. This is one of the factors covered by chat support software. It cuts down phone call costs (toll charges and person-per-hour costs) and average interaction costs.

Giving you an edge over your competition: The internet is highly competitive. Most online businesses are still not leveraging chat software.  For every 1000 websites, just 9% use a live chat system. In contrast, online users who use live chat jumped from 38% to 58%. Staying ahead of your competition can considerably make your brand more preferable choice.

Which Is The Best Chat Support Software For Business?

• Live text chat support: Text-only chat assistance boasting high engagement and conversion rate.
• Live video, text, and voice support: customers can speak and see the customer support team.
• Text, voice, video, and co-browsing: include the above and a feature known as co-browsing. It involves both the support team and the customer navigating an app together in real-time

What Are The Factors To Consider When Buying Chat Support Software?

Onboarding

Ensure the chat support software you want to buy is easy to use and can immediately integrate into your website. It is best to choose a software that will need you to only copy and paste the chat code on your web pages.

Such simplicity lets you get started and access your visitors immediately. Choosing a solution that offers ease of use makes sure you take as little time as possible to know how it works. You can concentrate on other important aspects of your business.

Multi-Channel or Simple Live Chat Support

Depending on your business needs, you need to decide if you want a simple chat software or something that offers more features. The market boasts numerous modern live chat software with additional functionalities such as call back-support, NPS surveys,  and more.

Flawless Mobile Support

The best chat software is mobile responsive. This is one of the crucial features to look
for when shopping for your next live chat solution. With a reliable solution, you will:

• Be able to provide support anywhere, any time.
• Help customers make the right choices
• Never miss a lead
• Communicate with customer

With a mobile-friendly chat tool, you will:

• Never miss a lead
• Provide anytime, anywhere support
• Help customers make an informed decision
• Keep customers delighted with 24/7 support

Seamless Customizations to Match Your Brand

Branding your products or services is crucial for you to stand out from your competitors and attract more leads. Ideally, your website’s aspects should provide an appealing visual experience, such as live chat interfaces.

A tool that’s easy to customize lets you market your business through:

• Chat banners
• Tailored language
• Styles and designs
• Colors
• Fonts and more

Third-Party Software Integrations

Seamlessly incorporating your chat software with an already existing business platform is crucial for an effective and smooth flow of information. You won’t have to manually input data into another platform during data migration.

Final Word

Chat software can bring massive change to your business. So,  buying one with the above usability features is essential.